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The brief was to create a website that primarily enabled customers to redeem vouchers for experiences, but also to enable the customers to purchase experiences. Social media channels also needed to be setup and developed. But the key was to integrate the social media channels with the website, so that the client could keep customers engaged.

 

The booking system, was key, as it needed to let customers see what dates were available and make the bookings on their own, with minimal work for the admin booking staff.

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